Prada and Versace Merge to Create Italy’s Largest Fashion Brand in a €1.25 Billion Deal

In a €1.25 billion transaction, Prada has acquired Versace to create Italy’s largest listed luxury fashion group and deepen its multi-brand strategy. The deal strengthens Prada’s global positioning, particularly in the United States and Asia, reflecting the broader industry shift toward scale and portfolio diversification amid increasing competition from French luxury groups such as LVMH…


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